About me
Doctor in Audiovisual Communication, Advertising and Public Relations (cum laude) from the Universidad Complutense de Madrid. Degree in Audiovisual Communication from Universitat Pompeu Fabra and Master’s in Private Security Management from Universitat de Barcelona. Over 20 years working at the intersection of events, security and strategic communication.
Currently Head of Client Experience at Fira Barcelona and university lecturer at UOC, UAB, UEM, Blanquerna and UB-CETT.
How I can help
Keynotes and conferences
Expert analysis on crowd management, event security and attendee experience. Available for congresses, academic seminars and industry events.
Teaching and training
Collaboration with universities, business schools and training centres in communication, event management and risk management.
Advisory and consultancy
Support for event organisers and institutions in the planning of security at large-scale events, communication strategy and attendee experience.
«The real magic of an event lies in what is not seen: in the planning, security and strategic communication that sustain it.»
Career
My career began in audiovisual production and communication, but it was working on large-scale events that I understood the attendee experience goes far beyond the stage: it starts before arrival and ends after departure.
That conviction led me to specialise in event security, first with the Master’s, then with the PhD, to understand how communication and security mutually reinforce each other in high-density environments. Today I research, teach and advise on that intersection.
There was a specific moment, working on a large-scale event, when I realised something was failing in how the industry conceived security: it was planned as a protocol, not as an experience. Attendees lived it, felt it, judged it, but nobody communicated it. That gap between what was done and what was perceived became my professional obsession. I decided to train in private security and crowd management not to move away from communication, but to unite both disciplines from within.
The cum laude doctorate at UCM was the attempt to demonstrate with academic rigour what I had seen in the field for years. Researching, publishing and debating with other experts gave me perspective and vocabulary to explain something I until then only knew how to do. That stage also led me to university classrooms, first as a guest, then as a regular collaborator, and to co-found the International Congress on Communication and Security in Events (CCSE). A path that today makes complete sense: every day I apply in the front line everything I have spent years researching and teaching.
Recognition and authority
Scientific publications in indexed journals on security communication, crowd management and visitor experience.
Member of the Crowd Management Alliance.
Co-director of the International Congress on Communication and Security in Events (CCSE).
Media collaborations: radio, television and specialised press in security and events.
Lecturer at UOC · UAB · UEM · Blanquerna · UB-CETT · UAH
Profile at
LinkedIn · ResearchGate · ORCID
Are you looking for an expert in event management, security or communication for a keynote, training or research project? Get in touch.
Versión en español: Sobre mí
Carlos Moreno Clemente | Comunicación, Eventos y Seguridad 